Utility-Based DOOH for audiences in premium indoor locations
Mr. Charge connects brands with relevant audiences across shopping malls, fitness clubs, universities, hotels and office buildings through an indoor media network built around a free power bank rental service.
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Put your brand where people stop to charge
Audience-first advertising
Mr. Charge helps advertisers plan campaigns around real audience groups — not just around screens, stations or power banks.
Students
Young, active audiences who spend time on campus, use digital services daily and are open to new products, apps and lifestyle brands.
Hotels
Travellers, business guests and premium hospitality audiences who need local services, mobility, dining and high-value offers.
Fitness Clubs
Health-conscious and active people who are already focused on sport, wellness, body care and lifestyle improvement.
Office Buildings
Professionals, managers and office employees who spend most of the day inside business locations and regularly use services around work, finance, food and productivity.
Shopping Malls
Visitors in a retail environment who are already browsing, choosing, comparing and spending time near stores, cafés and entertainment zones.
Let’s find the right audience for your brand
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Key numbers
Don’t buy screens. Reach the people behind them.
For brands, the real value is not in the hardware. It is in reaching the right people in the right place, at the right moment. With Mr. Charge, advertisers can access specific audience segments across high-traffic indoor locations.
100+
Screens across Romania
25,000+
Students reached
Reach young, active audiences in universities and campuses.
150,000+
Unique fitness club visitors
Promote your brand to people focused on health, sport and lifestyle.
100,000+
Shopping mall visitors every day
Reach people in retail environments where they are already ready to discover, choose and buy.
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Book a Sales Call
high-traffic locations
active audiences
branded stations
hotels
fitness club
students
shopping malls
offices
Ad formats
Multiple touchpoints. One network.
Mr. Charge combines digital screens, branded stations, power bank branding and mobile touchpoints into one indoor advertising ecosystem.
Digital Screens
Show your campaign inside high-traffic indoor locations where people naturally stop, wait and move through the space.
Mobile App
Add an extra digital contact point through the Mr. Charge mobile experience.
Power Bank Branding
Put your brand directly into the user’s hands during the charging experience.
Station Branding
Create a strong physical brand presence inside premium locations.
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Why it works
Built around real user behavior
People need charging. Brands need attention. Mr. Charge connects both.
High-frequency exposure
A short ad cycle and limited advertiser rotation help brands stay visible throughout the location’s working hours.
Premium indoor locations
Reach audiences in universities, hotels, gyms, office buildings, shopping malls, business spaces and other high-value environments.
Free charging opens doors
Because the service is useful for visitors and valuable for partner locations, Mr. Charge can be placed where traditional advertising often cannot.
More than one contact point
Your brand can appear on the screen, the station, the power bank and the mobile app — turning one placement into multiple interactions.
Our partners
Mr. Charge works with indoor locations that want to offer visitors a useful free service while creating new media opportunities for advertisers.
Let’s find the right audience for your brand
Tell us who you want to reach, and our team will share available audience segments, locations and advertising formats.
Everything advertisers usually ask before launching a campaign with Mr. Charge.
What is Mr. Charge?
Mr. Charge is a utility-based indoor media network that combines free phone charging with digital advertising. We help brands reach relevant audiences through DOOH screens, branded charging stations, power banks and our mobile application.
Is the charging service really free?
Yes. Users can borrow and use Mr. Charge power banks free of charge. The service is financed through advertising partnerships with brands and local businesses.
Where is Mr. Charge available?
Our network is present in high-traffic indoor locations, including shopping malls, universities, fitness clubs, hotels, office buildings and cultural venues.
Who can advertise with Mr. Charge?
We work with national brands, media agencies and local businesses. Campaigns can be adapted to different budgets, locations, cities and audience categories.
Can local businesses advertise only near their locations?
Yes. Local businesses can select specific locations, areas or audience categories. For example, a restaurant can advertise near universities or office buildings, while a premium car rental company can target hotel audiences.
Can campaigns be targeted by audience type?
Yes. Advertisers can select locations based on the audience they want to reach, such as students, professionals, fitness enthusiasts, hotel guests or shopping mall visitors.
What advertising formats are available?
Campaigns can include advertising on DOOH screens, branded power banks, charging station branding, mobile application advertising or a complete omnichannel campaign combining several formats.
Why is Mr. Charge different from traditional indoor advertising?
Mr. Charge provides a free and useful service that naturally drives user interaction. Our frequency-based model guarantees a clear number of plays per hour, giving advertisers consistent exposure and better control over campaign frequency.
How is campaign performance measured?
Depending on the campaign, we can provide information about selected locations, estimated audience, advertising plays, campaign period, charging activity and other available network data.
How can I launch an advertising campaign?
Complete the contact form or request our Media Kit. Our team will recommend the most relevant locations, audiences and advertising formats based on your objectives and budget.
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Thank you. We’ve received your request
The Mr. Charge team will review your request and contact you shortly with the Media Kit or campaign details.
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